3PL Partner Program

Turn Your 3PL Into a Profit Driver for Your Clients

Win more deals. Retain clients longer. Prove measurable savings — every single month. MarginLens AI makes you the partner who truly invests in your clients' success — not just another vendor moving freight.

Start a Zero-Risk Pilot → See How It Works
Zero-Risk Pilot
Results in 5 Business Days
No Long-Term Contract
MarginLens AI shipping operations intelligence dashboard
15–25%
Avg. annual 3PL client churn
$500K+
Revenue at risk per lost account
90 days
Avg. time to first pilot results
Results shown are illustrative estimates based on industry data and prior engagements. They are not guarantees of specific outcomes for any client. Actual results depend on freight profile, carrier relationships, and implementation decisions.
The Problem

Why 3PLs Lose Clients (And How to Stop)

Competitors are always one RFP away. Price transparency means your service quality alone won't keep accounts.

What Clients See Today

  • Pricing feels like a black box — no proof of value
  • Every conversation is a status update or issue resolution
  • Competitors show up with lower rates and flashy tech
  • Savings never get quantified or communicated
  • Relationship stays at the procurement level

What Clients See With MarginLens

  • Dollar-quantified savings delivered, every month
  • Client meetings driven by insights and strategy
  • Proactive optimization, not reactive problem-solving
  • Switching cost becomes prohibitively high
  • Relationship moves to VP/C-suite level

The 3PLs that survive commoditization aren't the cheapest — they're the ones that prove financial impact.

Why Partner With MarginLens

Three Engines That Transform Your Business

MarginLens isn't a tool. It's a revenue, retention, and sales engine built for 3PLs.

01

Client Retention Engine

Become an extension of your client's business — not just a service provider. Show ongoing value they can measure.

  • Monthly/quarterly margin reports with their branding
  • Continuous optimization insights surfaced proactively
  • Transparent performance tracking with dollar values
  • Savings verification so wins don't drift back
"Clients stay because they SEE value."
02

Sales Differentiation Engine

Stop competing on rates. Start winning deals with data and proven methodology.

  • Prospect margin scans as a sales tool
  • Estimated savings roadmap before they sign
  • Competitive differentiation beyond "great service"
  • QBR prep that drives expansion, not just renewal
"Win deals with data — not promises."
03

Revenue Expansion Engine

Create new revenue streams from shipping operations intelligence. Charge for the value you deliver.

  • Upsell margin optimization as a premium service
  • Charge for insights and diagnostic reports
  • Performance-based pricing that aligns incentives
  • Mark up and resell — your pricing, your client
"You create new revenue streams."
How It Works

From Data to Client Value in Five Steps

No complex integrations. No months of implementation. Your team stays in control.

1

Connect Data

Orders, shipments, or carrier invoices. Any format.

2

Analyze Margin

AI runs 7-pillar analysis: mode, carrier, lane, service level, and more.

3

Surface Opportunities

Cost leaks, inefficiencies, and rate gaps — all dollar-quantified.

4

Deliver to Clients

Co-branded or white-labeled reports. Your AM presents the findings.

5

Optimize Continuously

Ongoing tracking catches new leakage and proves sustained value.

Partner Safeguards

You Never Look Bad. You Always Look Smart.

Every finding is categorized into two buckets. You control the narrative. You're positioned as the partner who surfaced the intelligence.

Your team sees ALL findings before the client does. Always.

Bucket 1
60–80% of findings

Client Operational Opportunities

Operational improvements your client controls. Your team surfaces them — and looks like a hero.

  • Wrong mode selection rules costing $50K+
  • Address validation failures triggering surcharges
  • Service level policies that overspend on speed
  • Consolidation timing misses
  • Network routing inefficiencies by lane
Bucket 2
20–40% of findings

Joint Optimization Opportunities

Areas where you and your client optimize together. Joint wins that deepen the relationship.

  • Lane-level rate optimization opportunities
  • Accessorial structure alignment
  • Service option adjustments by corridor
  • Volume commitment restructuring
  • Technology integration improvements

The Partner Preview Process

Your team reviews every finding before your client sees anything. You co-present with MarginLens or present solo. You control the narrative, the timing, and the delivery.

Partner Products

Three Ways to Partner

Each product serves a different moment in your client lifecycle. Start with one. Expand as you see results.

Quick Start

Margin Quick Score

$1,500–$2,500 per score

A fast-turnaround margin snapshot for prospects and existing accounts. Your branded 1-page score with top findings and estimated savings. Mark up to $2,000–$3,500 to your client.

  • Overall Margin Health Grade (A–F)
  • Top 3 findings by dollar impact
  • Estimated annual savings range
  • Branded or co-branded PDF
  • Turnaround: Results delivered within minutes
Best for: Sales prospecting, QBR prep, retention plays
Most Popular
Full Diagnostic

Carrier-Funded Diagnostic

$2,500 per account

Full 7-pillar margin diagnostic on your top accounts. You fund it at $2,500, charge your client $3,250–$3,500, and keep the spread. Your AM delivers it, your client sees you as a strategic partner.

  • Complete 7-Pillar Intelligence Report
  • Shipment-level findings with $ values
  • Prioritized implementation roadmap
  • 60-min client review call (with your team)
  • Two-Bucket findings framework
Portfolio pricing: 5 accounts ($10K) · 10 ($22K) · 20 ($40K)
Enterprise

3PL Integration Platform

$5,000 setup + $2,500–$7,500/mo

White-labeled portal, API integration, automated diagnostics. Your clients see your brand — powered by MarginLens.

  • White-label portal (your logo, domain, brand)
  • API integration with your TMS/WMS
  • Automated monthly diagnostics per client
  • Portfolio dashboard + branded reports
  • Dedicated success manager + QBRs
Monthly: 5–10 accts $2.5K · 11–25 $5K · 26–50 $7.5K · 50+ Custom
Pilot: 3 accounts, 90 days, $1,500/mo
Revenue: Charge clients $3K–$10K/mo. Your margin: 40–60%+
Real-World Impact

What This Looks Like in Practice

Two scenarios every 3PL faces — and how MarginLens changes the outcome.

Scenario 1: Client Retention

Your Top Account Is Shopping Alternatives

Before

  • Client questions pricing every quarter
  • Considering switching providers
  • Relationship is transactional
  • No data to prove your impact

After

  • Monthly margin reports show $340K saved
  • New optimization opportunities surfaced
  • Client expands volume and scope
  • Relationship moves to VP level
→ Client stays, expands volume, and becomes a reference account
Scenario 2: Winning New Business

You're Competing Against 4 Other 3PLs

Before

  • Competing purely on rates
  • RFP feels like a commodity bid
  • "We have great service" pitch
  • Decision comes down to pennies

After

  • Show prospect a Quick Score with savings
  • Present margin improvement roadmap
  • "We will improve your margin — and prove it"
  • Decision is based on strategic value
→ Close rate increases significantly — you're the only 3PL showing data
Get Started Risk-Free

Pilot With One Client. See Results Before You Commit.

The Zero-Risk Partner Pilot

Run MarginLens on a single client account. If we don't identify actionable savings in 30 days, you pay nothing.

1
Pick one client account
2
Send us 90 days of shipping data
3
Review findings in 5 business days

If we don't find actionable savings opportunities, you owe nothing. That's the guarantee.

Start Your Pilot →
Rich Konowal - Founder, MarginLens AI
Why MarginLens

Built by Operators.
Not Just Developers.

"We've managed $200M+ in logistics spend across parcel, LTL, white glove, and final mile. We built MarginLens because we lived the problem — and we know what 3PLs need to prove their value."
$16M+
Documented savings
12+ yrs
Operations experience
$200M+
Spend managed
5
Industries served

Don't Compete on Price.
Compete on Profit.

Become the partner your clients can't imagine operating without — an extension of their team, not just a line item. Start with a zero-risk pilot on one account.